Case study: Sobo Homes
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Client
Location
Boulder, CO
Service
Industry
SoBo Homes
Established in 2003, SoBo Homes is a custom residential design/build construction firm in Boulder, Colorado. Renowned for their expertise in home remodels and additions, the company has garnered the trust of the community, thanks to their unwavering commitment to honesty and integrity, resulting in the creation of thoughtful spaces that both inspire and gratify their clients.
What we delivered
We worked with SoBo Homes to modernize their existing logo, crafting a wordmark that uses old-school, decorated letterforms in combination with modern and bold brand fonts. While reimagining the design, we tastefully incorporated a subtle reference to the original SoBo compass icon, paying homage to the brand‘s hard-earned recognition established throughout the years.









Watch: The Power of a Brand Refresh
What our customer said
Anthem didn’t just create a new brand for us; they understood who we are and what we stand for. Our rebranding journey with Anthem was transformative, and the results speak for themselves.
Mike D’Onofrio – Co-owner | Sobo Homes