Build a corporate swag store
- Home
- Custom swag
- Custom swag stores for your brand
Showcase your customized products.
Have you always dreamed of building your own custom swag store? Anthem Branding provides the perfect platform to showcase all your company swag, branded products, and custom items. With our online store solutions, you can offer your customers a seamless and stress-free shopping experience.
Whether you already have a large collection of customized clothing and accessories to distribute to your employees and customers, or you’re just starting to set up your online swag store, we are here to help you build the ultimate swag shop. Our expertise ensures your branded products shine, attracting attention and driving engagement.
Create your custom swag store.
Why your company needs a swag store
Custom swag stores make it easy to manage branded merchandise across distributed teams, franchise locations, and growing companies. Centralized ordering and fulfillment reduce the common waste that comes from unused merch, off-brand items, and last-minute purchases.
A managed company swag store gives employees, partners, and customers self-service access to approved branded merchandise while protecting your brand and budget. Branded products are proven to drive strong engagement and recall:
- 90 percent of people remember the brand on a promotional product
- 85 percent remember the advertiser who gave it to them
- Recipients are also more likely to choose the brand in the future
Anthem builds custom swag stores that handle everything from product selection and on-demand production to global fulfillment and program analytics.
Choose your swag store model
Custom company swag store for your brand.
Featured swag categories for your store
Customization options for your branded merchandise
Customize swag from leading retail brands
Stop settling for generic. Our extensive brand partnerships provide access to the hottest products on the market, co-branded and ready for your swag store.
All you need to know: Company Swag Stores
What is a custom swag store?
A custom swag store is an online platform where businesses can create and manage a collection of branded products, promotional items, and company swag for distribution to employees, customers, or partners.
How can Anthem Branding help me build my swag store?
Anthem Branding provides expert solutions for creating and managing your swag store, offering a seamless platform to showcase and distribute your branded products, ensuring a stress-free shopping experience for your customers.
What types of products can I include in my swag store?
You can include a wide range of customized products such as clothing, accessories, promotional items like custom keychains, screen printed jackets, hoodies, and more, all designed to reflect your brand’s story and voice.
How does a swag store benefit my business?
A swag store helps increase brand awareness, boost employee morale, improve company culture, and create a consistent brand experience for your customers and employees.
Can Anthem Branding help me design my promotional products?
Yes, our team of experts can help you design visually appealing and functional promotional items that resonate with your brand, ensuring your company swag stands out and attracts attention.
What if I have no experience with online company stores?
No worries! Anthem Branding has extensive experience in the branding industry and can guide you through the entire process of setting up and managing your online swag store.
Can I get assistance with choosing the right swag for my store?
Absolutely! Our talented team is available to help you choose the best custom promotional products, merchandise, and apparel for your swag store, tailored to your specific needs and goals.
What sets Anthem Branding apart as a swag store partner?
Our unique insights, extensive experience in the branding industry, and commitment to creating authentic brand experiences make us the ideal partner for building and managing your online swag store.
Full-service branding support from design to delivery
Brand audit
A brand audit reveals gaps between your current brand perception and desired identity. We analyze your existing merchandise, visual assets, and messaging to authentically align your swag store with your brand.
Rebranding services
Rebranding breathes new life into outdated merchandise programs. Whether you’re evolving company positioning or modernizing visual identity, we transition your swag store seamlessly.
Logo design
Professional logo design aligns your branding with your one-of-a-kind swag. We craft creative logos that translate across apparel, promotional products, and packaging.
Brand identity development
Brand identity development establishes the visual language that unifies your swag store. We define color palettes, typography, patterns, and design elements that work across all merchandise categories.
Merchandise design
Our merchandise design services help you bring your products to life. We create cohesive collections for your swag store that tell your brand story through thoughtful product selection, creative customization, and strategic color coordination.
Dropshipping
Dropshipping services transform swag store logistics from burden to breeze. We handle storage, packing, and direct-to-recipient shipping for employee onboarding kits, client gifts, and event merchandise. Your team orders through your custom store, and we fulfill each shipment with tracking.
Swag store FAQs
What is a custom swag store?
A custom swag store is a branded online company store where employees, customers, or partners order approved branded merchandise on demand.
Do I need to buy and store inventory upfront?
We offer both inventory-backed stores and on-demand company swag stores with no inventory required.
Which platforms do you use for online company stores?
We primarily build Shopify swag stores for their robust e‑commerce features and customization flexibility. We also build stores on other platforms depending on your technical requirements and existing systems. Learn about our Shopify store solutions.
Can you support global fulfillment for remote teams?
Our global fulfillment network ships to over 100 countries. We handle customs documentation, international shipping costs, and delivery tracking.
How long does it take to launch a swag store?
The typical timeline is 4 – 6 weeks from kickoff to launch. This includes strategy planning, catalog curation, store design, platform configuration, and pilot testing. Rush timelines available for urgent needs, or extended timelines for complex programs requiring custom product development.
Who is a good fit for a managed swag store program?
- Companies with 50+ employees managing employee rewards, client gifting, or brand merchandise programs
- Organizations with franchise locations, distributed teams, or channel partners needing brand control
- Any company that manages promotional products through spreadsheets and spends more time on logistics than strategy. Explore our industry solutions.
Can employees pay with stipends, gift cards, or credit cards?
Yes. Configure payment options, including company-funded orders, employee-paid credit card transactions, gift card redemptions, and stipend-based allowances.
Ready to launch your custom swag store?
Stop managing promotional products through spreadsheets and scattered vendors.
Let’s build a one-of-a-kind swag program that drives results.