Anthem Branding Blog
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In this employee spotlight, we feature Melissa Kovach, Anthem's Marketing Manage...

It’s that time of year again! Natural Products Expo West is next month, and we’r...

Staying on the pulse of apparel and fashion trends is a full-time job. Brand man...

As an event planner, marketer, brand manager, or merchandise buyer coming up wit...

When it comes to developing and selling a custom merchandise line no matter it’s...

It’s a real problem many brands face: Selling in an oversaturated market. We hea...

Fair Trade organic cotton clothing company, Pact creates incredibly comfortable,...

I tell our clients all the time that company culture is one of the most importan...

Your brand identity is the outward expression of everything that you are as a br...

Finding the right merchandise items to stock your craft brewery’s store depends...

Most marketers can agree that brand perception is key, but how can a brand chang...

When ordering custom headwear, there are a few things to keep in mind so you kno...

You’ve just wrapped up your company’s rebrand. You have great new branding and i...

As we approach the new fiscal year, it’s a good time to evaluate performance and...

It is not uncommon for marketers and brand strategists to get tired and feel uni...

Many brands looking to increase their brand awareness and tap into brand ambassa...

If you have tried a Snarf’s sandwich from one of their 20 locations in Colorado,...

With so much to do and so little time to do it, it may seem like a grueling task...

Defining your target market is a fundamental step in creating an effective marke...

If you work at an advertising or experiential marketing agency, you’re always on...

The job of a marketer is to solve the complex puzzle of the consumer’s mind in o...

People all around the globe are using social media for much more than just posti...

Meet Rachel Mizzo, one of Anthem's Account Managers, featured this week in our E...

Founded in 1998, electric/rock band, Sound Tribe Sector 9 (known as STS9), the b...