Case study: SoulCycle custom 5‑panel hats
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Soul Cycle
SoulCycle is a popular fitness company that offers indoor cycling classes. It was founded in 2006 and has gained significant popularity since then. The classes at SoulCycle are known for their energetic and motivational atmosphere, combining cycling workouts with elements of dance, cardio, and strength training.
What we delivered
Anthem Branding has collaborated with SoulCycle to craft a truly unique custom 5‑panel hat. This head-turning piece showcases an exquisite combination of design elements. The hat boasts rubber appliqué artwork, meticulously crafted to add depth and texture. To enhance breathability, the hat features a carefully placed mesh panel atop the fabric, allowing for maximum airflow during intense cycling sessions. Its flat brim construction ensures a contemporary and stylish look, while the snapback closure guarantees a personalized fit for every rider. Inside, the hat boasts an interior taping for added branding. As a finishing touch, a woven materials label discreetly showcases the exceptional craftsmanship behind this exclusive creation, bringing together style, functionality, and the essence of SoulCycle’s dynamic spirit.
Hat customizations:
- Rubber appliqué artwork
- Mesh material
- Flat brim construction
- Snapback closure
- Interior taping
- Woven materials label