SunCoast Performance
SunCoast Performance is a family-owned brand that designs, engineers, and manufactures high-quality diesel parts and transmissions — all under one roof in the U.S. Known for precision and durability, they’ve built a strong reputation in the automotive aftermarket industry.
What We Delivered
While SunCoast is best known for its engineering expertise, they saw an opportunity to expand their brand presence through lifestyle apparel — starting with a hoodie that captured their identity beyond performance parts. Designed to stand out at trade shows, in client outreach, and everyday wear, the goal was to create something that felt as strong, reliable, and authentic as their core products.
We began with mood boards to define the creative direction, then developed hoodie concepts that blended comfort with a bold, modern aesthetic. Once the client selected their favorite designs, we refined every detail — from fabric selection and colorways to custom graphics and placement — ensuring the final piece embodied the SunCoast spirit.
The result: a premium hoodie that’s become a cornerstone of their lifestyle line, proudly worn by customers and employees alike, extending the brand well beyond the shop floor.
