SunCoast Performance
SunCoast Performance is a family-owned brand that designs, engineers, and manufactures high-quality diesel parts and transmissions — all under one roof in the U.S. Known for precision and durability, they’ve built a strong reputation in the automotive aftermarket industry.
What We Delivered
While SunCoast is best known for its engineering expertise, they saw an opportunity to expand their brand presence through premium headwear. Hats became a powerful way to connect their performance-driven identity with a lifestyle audience — equally effective at trade shows, in client outreach, and as a growing retail offering. The goal was to design hats that felt as bold, durable, and authentic as their core products.
We started with mood boards to establish the creative direction, then developed design concepts that captured the spirit of the SunCoast brand. Once the client selected their favorite styles, our team refined the details — from materials and colorways to custom patches and embroidery — to create a cohesive, high-quality collection.
The result: a line of custom hats that SunCoast proudly wears, shares, and sells, extending their brand beyond performance parts and into everyday life.
