RXBar
Founded in 2012 by a pair of best friends looking to make a simpler, more nutritious protein bar, RXBar took off in a big and impactful way. The brand has continued to thrive over the years, now expanding into new flavors and new products like oats, nut butters and kids bars.
About this project
To help keep the brand momentum going strong, we worked with the team to create a line of custom merchandise, including branded dad hats.
Customizations include:
- PVC molded rubber patch with RXBar wordmark
- Direct embroidery featuring tagline #RXercise in an attention grabbing contrasting color
- Printed step-and-repeat branded pattern along the interior tape seams
- Unstructured crown with a curved brim
- Private interior logo label
- Metal clasp back closure for a classic finish
