Merchandise Design Services

Build an Emotional Relationship with Your Audience

As a renowned merchandise agency, our team of professional designers works with brands around the world on high-quality designs to build lasting custom merchandise collections that authentically embody the brand.

By tapping into merchandise design services, a brand can get the most out of its investment in not just the merchandise but also the brand identity and development. Extending its unique facets into winning design for premium apparel from hats and hoodies to t-shirts, bags, accessories, and more — brings out distinct features and personality traits in such a way that builds a physical connection between your audience and the brand itself.

Custom merchandise positions your brand in a way that creates a powerful experience because of its ability to build an emotional connection with your audience.

Merchandise design is part of our backbone at Anthem Branding. With over ten years of experience crafting one-of-kind items for brands across industries, we believe that brands looking to stand the test of time, remain relevant, and meet the needs of the ever-changing customer, custom merchandise is the power horse to any custom merchandise strategy. It’s as important for a brand as is their main product or service.

And when you nail your merchandise design time and again, your fans will shout from the social media rooftops, getting your brand in front of even more potential customers.

Our Difference

Most merchandise agencies can come up with ideas for promotional products. Their knowledge of a streamlined production process is typically limited if any. Often many tap into small merchandise vendors or an online supplier who do nothing more than replicating your logo on cookie-cutter pieces the same way they do for your competitors.

We strategically focus merchandise design on high-quality design throughout our process that specifically caters to this challenge by bringing it all together from concept to production and delivery under one roof.

Thoughtfulness is central to our way of working. Every piece of custom merchandise, apparel, or the like, is an opportunity to completely blow someone’s mind, not make their eyes roll.


Design Process

Merchandise design goes beyond graphic design. Multiple designers will take on a project, learn the ins and outs of a brand, their goals, their audience, and other insights to gain design inspiration that can be mapped out on a line of custom merchandise.

When you work with our team for your merchandise design needs, you can expect the process to have the following steps:

1. Discover

We dig into the essence and positioning of your brand.

2. Direct

We define our creative visual direction based on strategic insights for you and your team.

3. Design

Our team conceptualizes designs that authentically reflect your brand ethos and amplify your brand story.

4. Do

With all of this knowledge, we then create tactile design in the form of beautiful brands, curated apparel, and unique merchandise that resonates with your target audience.



What is branded merchandise?

Branded merchandise can be a variety of items such as apparel, hats, and accessories that have been designed for a specific brand, usually with the company logo, color palette, or messaging.

Why is branded merchandise important?

There are a lot of reasons why branded merchandise is important. Depending on your business strategy, goals, and end-use of custom merchandise, the business benefits may vary.

Generally speaking, branded merchandise is essential for brands looking to:

  • Increase brand awareness and reach
  • Drive customer loyalty
  • Create lasting engagement
  • Build a reputation
  • Differentiate in the market
  • Get noticed
  • Engage with employees
  • Tangibly showcase brand values
  • Become more than a product or service provider to your audience
  • Provide added value
  • Build trust
  • Build a relationship with employees and customers
  • More effective advertising
  • Create a new revenue stream

Let's Create Something Together

Are You Ready to Get a Merchandise Design Project Started?

Contact us to learn more about:

  • Merchandise design possibilities
  • Decoration methods and branding opportunities
  • Our creative design and operational production process
  • Answers to any questions you may have