Anthem Branding Blog
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As part of the national efforts to slow the spread of the novel coronavirus, man...

The latest wave of consumers are now in the position to spend: Generation Z, com...

For many across the country, the sudden shift to work from home is an all new ex...

If you’re working the grind at a creative, advertising, or marketing agency with...

During any economic hardship, small businesses tend to get the short end of the...

2020 is jam-packed with consumer-facing events, so it’s time to get the gears tu...

Fashion trends tend to be associated with women’s styles, but when you're invest...

The World Health Organization (W.H.O.) has now declared the global Coronavirus o...

Many brands engage with their target audience on social media as a preferred met...

Flexible, sweat-proof, long-lasting, and doubles as athleisure wear... sounds li...

In this employee spotlight, we feature Melissa Kovach, Anthem's Marketing Manage...

It’s that time of year again! Natural Products Expo West is next month, and we’r...

Staying on the pulse of apparel and fashion trends is a full-time job. Brand man...

As an event planner, marketer, brand manager, or merchandise buyer coming up wit...

When it comes to developing and selling a custom merchandise line no matter it’s...

It’s a real problem many brands face: Selling in an oversaturated market. We hea...

Fair Trade organic cotton clothing company, Pact creates incredibly comfortable,...

I tell our clients all the time that company culture is one of the most importan...

Your brand identity is the outward expression of everything that you are as a br...

Finding the right merchandise items to stock your craft brewery’s store depends...

Most marketers can agree that brand perception is key, but how can a brand chang...

When ordering custom headwear, there are a few things to keep in mind so you kno...

You’ve just wrapped up your company’s rebrand. You have great new branding and i...

As we approach the new fiscal year, it’s a good time to evaluate performance and...

It is not uncommon for marketers and brand strategists to get tired and feel uni...