Insights

Latest Posts
Employee Recognition: 8 Awards and Recognition Ideas
Recognizing your employees has always been an important part of keeping morale,...
Creating a Color Story in Merch Collections
Color visually communicates a brand’s values and personality.
Ways To Nurture Social Wellness
In the age of COVID-19, many of us feel more disconnected from co-workers, frien...
Axion Health + Anthem Branding (Video)
J.P. Lind, executive vice president of marketing and business development at Axi...
How to Get Your Brewery Ready to Reopen
Many small business owners are eager to get things rolling again. Local restaura...
Best Practices for your Brand’s Social Media
Today, approximately 3.5 million people use social media. Instagram, Facebook, T...
Must-Have Custom Premiums to Budget for in 2020
As we approach the new fiscal year, it’s a good time to evaluate performance and...
How to Define Your Target Market
Defining your target market is a fundamental step in creating an effective marke...
Employee Spotlight: Rachel Mizzo
Meet Rachel Mizzo, one of Anthem's Account Managers, featured this week in our E...
5 Event Branding Tips
Events have three distinct parts to focus on:
Go Custom With Premium Products for Your Next Corporate Incentive Event
Employers are seeking tangible ways to build employee relationships, ensure incl...
Hey, Event Planners, Need Some New Ideas to Satisfy Attendees?
Event planning is not easy or for the faint of heart. There are many moving part...
How to Build Emotional Equity for Your Brand
We know that each and every customer engagement has implications for your brand,...
Visual Merchandising Tips for Your Taproom
As you ramp up your taproom merch store to be stocked with the brand’s fall appa...
The Difference Between Brand Merchandise and Brand Merchandising
Brand merchandise and brand merchandising are terms that are often used intercha...
National Intern Day Spotlight: Riley Robinson-Higgins
Meet Riley Robinson-Higgins, one of our Content Marketing Interns here at Anthem...
How the Power of Brand Story Builds Trust and Authenticity
Bringing new life to the craft beer scene in downtown Littleton, CO, Comet Brews...
Employee Spotlight: Erin Brogan
Meet Erin Brogan, one of Anthem's Account Managers, featured this week in our Em...
What Are Brand Core Values?
Just like when building a house, the foundation should be as strong as possible...
What Are Brand Core Values?
Just like when building a house, the foundation should be as strong as possible...
Brand Ethos Explained
Simply put, brand ethos is what a brand stands for.
Invest In Custom Merchandise That Matters
We aim to cure brands of swag that doesn’t suck (STDS) through high-quality, hig...