Brand Identity

Latest Posts
What is a Brand Statement and How to Write One That Works
Consumers need to know what your brand does and what it stands for, and this isn...
What are Brand Elements? All You Need to Know
Your brand isn't just about the product or service you sell. While your offering...
What is a Brand Story, and Why Does it Matter?
Starting up your own company and developing a brand is a very personal journey....
Finding Your Place in the Business Market: What is Brand Positioning?
You may have heard many business terms and brand-related terms, which are all re...
Simple Guide To Branding To Create a Powerful Brand Identity
Every successful brand has solid and powerful branding behind it. However, it ca...
How To Build a Brand Strategy For Long Term Success
A company’s brand identity is considered one of the most valuable assets to an o...
How to Design Packaging that Packs a Punch
Your brand identity should go into everything you do as a business, and this als...
8 Areas to Consider When Exploring What is Brand Identity?
Your brand identity can be broken down into two main categories: your personalit...
Make Your Business Memorable: How to Create a Brand Identity
For any business, at any stage of its life, growing a strong brand identity is o...
What is a Brand Audit and Who Needs One?
The simplest definition of a brand audit is an investigation into finding out ex...
What is a Branding Agency And Why Do I Need One?
Branding for a business is a highly complex area and it can be hard to get right...
What is Brand Management and How Is It Used?
A strong brand is one of the most useful assets for businesses of all sizes and...
Inspiration For Your Booth Display Ideas
Trade show marketing is an art in itself, but you have plenty of booth display i...
How Can I Promote My Business Effectively?
There are two sides to running a successful business. The first is having produc...
How Your Brand Can Keep Remote Teams Connected
It’s been no easy feat for companies to shift from in-person workplaces to a sud...
Axion Health + Anthem Branding (Video)
J.P. Lind, executive vice president of marketing and business development at Axi...
Events and Customer Engagement in the Post-Pandemic Normal
Four months ago, if we were to hear that one of the biggest names in software he...
Keep Your Brand Experience Alive with To-Go Beverages
As the pandemic persists throughout the nation, it’s becoming more difficult for...
How to Improve Virtual Meetings
During our “new normal”, meetings are still being held, albeit virtually.
Vehicle Wraps & Other Branded Decals for Restaurants Offering Delivery
If your restaurant has shifted to offering delivery and/or curbside pickup, you...
Best Practices for your Brand’s Social Media
Today, approximately 3.5 million people use social media. Instagram, Facebook, T...
Trendspotting 2020: Craft Beer Merchandise
With over 8,000 craft breweries in the country (wow!), your delicious and meticu...