Brand Strategy
Latest Posts
What is Brand Awareness? A Definition and How to Improve It
What is brand awareness? This is one question you may have considered as a busin...
9 Business Gift Ideas For Clients and Employees
Product extension is a keen marketing strategy for any business looking to exten...
Exploring What is Co-Branding and Its Benefits
In a market where, as a business, you may constantly be trying to promote your c...
6 Best Giveaways for Events to Make Your Company Stand Out
When attending any sort of company event, whether that’s a trade show, a pop-up...
What Should You Call Your New Business? How to Come Up with a Brand Name in 7 Steps
Choosing a good brand name is a lot more than making sure it sounds impressive....
8 Areas to Consider When Exploring What is Brand Identity?
Your brand identity can be broken down into two main categories: your personalit...
Make Your Business Memorable: How to Create a Brand Identity
For any business, at any stage of its life, growing a strong brand identity is o...
What is Brand Strategy for Business? 6 Ways You Can Improve Yours
Good marketing practices are essential for businesses that are looking to thrive...
Giving Your Business the Wow Factor: Your Guide to High-End Corporate Gift Ideas
Unique corporate gift ideas are a must for any business. They let you connect fu...
Choosing Corporate Gift Ideas for Clients: 6 Great Options
Clients can choose to seek out a competitor or cease to do business with you at...
A Guide to Corporate Gift Ideas for Employees: How to Get it Right
Employees are an essential part of your company and brand. Employees represent y...
How to Build an Effective Brand Promise
When building any successful business or company, you’re also building a brand....
What is Brand Extension and What Can it Mean for Your Business?
Product extension is a keen marketing strategy for any business looking to exten...
Branded Merchandise Ideas For Every Business
Are you looking for branded merchandise ideas?
Most business owners are already...
What is a Brand Audit and Who Needs One?
The simplest definition of a brand audit
is an investigation into finding out ex...
What is a Branding Agency And Why Do I Need One?
Branding for a business is a highly
complex area and it can be hard to get right...
Corporate Holiday Gift Ideas People Actually Want
Promotional
products are always an excellent option when it
comes to business gi...
What is Brand Management and How Is It Used?
A strong brand is one of the most useful assets for
businesses of all sizes and...
What is Brand Value and How Is It Used?
The notion of brand value, where the
branding of a company is seen as a business...
How Can I Promote My Business Effectively?
There are two sides to running a
successful business. The first is having produc...
Chipotle Continues to Cultivate Better Merch with the Launch of New Custom Swag Line
Our good friends at Chipotle Mexican Grill have gone above and beyond thinking o...
Creating a Color Story in Merch Collections
Color visually communicates a brand’s values and personality.
Why Product Packaging Can Make or Break Your Cannabis Brand
Anthem Branding is based in the beautiful mountain town of Boulder, Colorado. Li...