Helly Hansen is a Norwegian manufacturer and retailer of clothing and sports equipment and a subsidiary of the Canadian retail chain Canadian Tire. Currently headquartered in Oslo, it was previously headquartered in Moss, Norway from its founding in 1877 until October 2009.

We created these custom 7-Panel Full-Fabric Camper style hats as a throwback item for the brand. Features include a woven merrowed edge patch with a depiction of Poseidon, God of the sea, holding a trident and standing on a sea monster figure, a leather strap with debossed brass closure, and contrast-colored interior taping with brand messaging. On the interior crown, the Poseidon graphic is screen printed -- connecting with the vibes of the front panel patch.