Anthem Branding Blog

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Walking Billboards: The Advertising Approach to Promotional Products
When you put all of your resources into traditional advertising, there's a good...
7 Impactful Creative Concepts to Promote Your TV Show
With the amount of time and effort put into filming and producing a TV show, it'...
5 Millennial-Approved Branded Apparel Trends
Millennials are taking over the consumer market. Their demand for personal and a...
Recycled Runway: Sustainability Meets the Next Generation of Design
It's almost that time of year! Every Spring, Boulder's local independent study w...
3 Ways to Fuel Instagram Live Engagement with Promotional Products
Unless you have been living under a rock lately, by now we are all familiar with...
Custom Merchandise: Surprise & Delight at Each Stage of the Sales Cycle
On average, it takes 7 to 13+ touches to make a sale. Rather than pestering pros...
The Creative Concept and Its Role in Product Packaging
How well you master the development of a strong creative concept can make or bre...
What LinkedIn Has Taught Me About New Hire Welcome Packages
Lately, it seems like every time I log into LinkedIn there's a new post on my fe...
3 Examples of Thoughtful Branding For Private Label Apparel
When sourcing apparel for your brand merchandising line, keep in mind that there...
5 Characteristics of Millennial Beer Drinkers You Need to Know
How would you describe a mouthful of your beer? You can bet any avid beer-drinki...
3 Women-Owned Business Partners That Inspire Us
In honor of International Women's Day, we're celebrating all of the strong, bold...
5 Food & Beverage Retail Packaging Designs We Love
How many pages of Google searches does it take to find a source for retail packa...
5 Unique Promotional Products to Inspire Your Brand's Line Up
In an unfortunate world of mass-produced tchotchke hell, it can be difficult to...
How Custom Merchandise Enhances Your Customer Experience Strategy
Connected consumers are flipping the marketing game on its head. The days of cre...
Craft Brewers: Marketing to Millennials
In a 2013 survey, 50 percent of the millennial generation reported having tried...
The Psychology Behind First Impressions and What It Means for Your Wine Sales
You’ve worked incredibly hard to create wine that you can share with pride. Unfo...
Personalized Everything: Marketing Focus Driven by Millennials
Born between 1976 and 2004, millennials are largely responsible for the rising d...
The Definitive Guide to Premium Brand Merchandising
Maybe folks were giving it out at the supermarket or a football game — who knows...
How to Find the Right Branding Agency
I’ve sat in a lot of meetings with potential clients who want to refresh their b...
A Few Ideas About Thoughtful Branding
Promotional items. Merchandise. Swag. Apparel. Design. Branding. Packaging. It’s...