The Spoke Brewing Company


Founded by locals with love and pride for the Moab community, The Spoke Brewing Company is a craft beer destination for locals and tourists from all over the world. With a true dedication to craft, experimental recipes are constantly being explored to offer guests new and unexpected styles of beer.

Inspired by the spirit of Moab and its appreciation for the outdoors, the visual identity reflects an independent, maker-focused brewery.

Spoke and wheel bicycle graphics combine with mechanic-inspired iconography to form a bold visual identity for this dedicated brewery built with pride by hand.