Simms produces innovative, high-quality products to protect anglers against the elements in any and all fishing conditions. Simms has a trained eye on fisheries conservation and inspired product development of the world’s premier technical fishing apparel, footwear, and equipment.

Targeting young, hip fly fishing enthusiasts who are looking for high-quality products, we designed and produced robust and unique lifestyle apparel and accessories line featuring items such as keychain bottle openers, microfiber cloths, cigar boxes, tumblers, etc. Sold in fly shops all over the US, these promotional items work to increase brand recognition and maintain Simms’ exceptional reputation.